Merge is an ambitious movement to unify communities in the Twin Cities. The campaign culminates in a large-scale 2020 event bringing together 100+ nations represented in the Twin Cities at Allianz Field.

Honest Media worked with the Merge team to rebrand and re-message before launching digital content, resource toolkits and multiple campaigns to sere the overall mission.

Merge is an ambitious movement to unify communities in the Twin Cities. The campaign culminates in a large-scale 2020 event bringing together 100+ nations represented in the Twin Cities at Allianz Field.

Honest Media worked with the Merge team to rebrand and re-message before launching digital content, resource toolkits and multiple campaigns to sere the overall mission.

The foundation of Merge starts with the brand. The Honest Media team built a fresh set of visuals and assets to bring new life to the campaign. The goal: To display the beauty and diverse nations coming together to be unified in faith.

The foundation of Merge starts with the brand. The Honest Media team built a fresh set of visuals and assets to bring new life to the campaign. The goal: To display the beauty and diverse nations coming together to be unified in faith.

A core goal of Merge is to create unity. The team at Honest Media built a colorful identity to tell a powerful digital story consistent with the messaging: The Twin Cities are represented by many nations. Merge is the movement of bringing these nations together.

A core goal of Merge is to create unity. The team at Honest Media built a colorful identity to tell a powerful digital story consistent with the messaging: The Twin Cities are represented by many nations. Merge is the movement of bringing these nations together.

Building momentum for a large-scale movement takes synergy between a host of different channels. Honest lead the charge in film, photography, print and digital media formats.

Building momentum for a large-scale movement takes synergy between a host of different channels. Honest lead the charge in film, photography, print and digital media formats.

Merge is expecting more than 15,000 people to attend the 2020 celebration at Allianz Field in St. Paul.